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THE STORY OF PAOLO GUCCI

Discovering the Enigma: Paolo Gucci

Paulo Gucci

Paolo Gucci, the once-undisputed 'King of Handbags', bid the world adieu on the 10th of December 1995, closing the chapter on a life that was anything but ordinary. This was a man on a relentless quest to carve out his own space in the design universe, a journey rife with drama and determination.

Once the butt of high fashion ridicule, Paolo Gucci is now enjoying a posthumous glow of recognition, thanks in no small part to the hit movie, House of Gucci. His eclectic mix of handbags, audacious necklaces, statement earrings, chic scarves, and avant-garde home decor has catapulted back into the fashion consciousness, sparking a frenzy of renewed interest.


But Paolo was more than just a purveyor of pretty things. At the helm of Gucci's Scandicci factory for a solid two decades, he was the wizard behind the curtain, pushing boundaries and pioneering innovations. Notably, he attempted to shake up the '70s fashion scene with the introduction of luxury jeans to the Gucci repertoire.

 

Yet, Paolo’s saga is not all glories and accolades. His relationship with his family, especially with his father Aldo, was fraught with tension. His attempts to gain control over the brand resulted in bitter family feuds that ultimately led to his downfall within Gucci. 

Paolo Gucci's design journey was fraught with challenges. Despite a landmark legal victory in 1988 that allowed him to use his name for his own brand—albeit with a clear disclaimer of no affiliation with the Gucci empire—his triumph was ephemeral. Gucci reclaimed the rights to Paolo's brand after his passing, leaving his personal legacy in limbo.

Long overshadowed by the Gucci behemoth, Paolo Gucci's narrative is finally getting its moment in the spotlight, thanks to a voracious appetite for archival fashion. His creations, while not yet enshrined with the same reverence as Gucci's, serve as poignant emblems of his unyielding struggle for recognition and autonomy. Paolo Gucci's legacy, long suppressed, is undergoing a revival. It’s a stylish comeback story that’s equal parts grit and glamour—a testament to the enduring allure of a rebel with a cause.


Paulo Gucci Vintage 1980s Earrings



PAULO GUCCI EARRINGS 1980S VINTAGE


Paulo Gucci Watch Necklace Vintage 1980s


Paulo Gucci Necklace 1980s Vintage


Paulo Gucci Earrings Vintage 1980s


Paulo Gucci Earrings Vintage 1980s


 


In spite of the controversies, Paolo Gucci's love for fashion and his creative spirit shone through. He was relentless in his pursuit of artistic excellence. Paolo felt that his work should speak for him and it indeed did. His designs, enriched with unique aesthetic sense and signature extravagance, were statements that resonated his persona.



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Jagged Music

The 70s

70s Playlist

The 70s was a decade where people looked for glamour in fashion and music to escape the harsh realities of life at that time. This was the decade when black music culture started to infiltrate the mainstream 

Find our best of 70s soul, funk and disco playlist here on Spotify 

LISTEN ON SPOTIFY

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